Quidco Advertising

Quidco London Understand track advertisement (2014)

Quidco above the line

Working with advertising copywriters, including Simon Carbery, I did the work on some of Quidco's "above the line" ad campaigns (ads appearing on the London Underground, buses and taxis).

The first campaign, Get Paid to Shop, introduced an update to our branding and featured two themes — the generic Get Paid slogan & manifesto along side a series of tube carriage ads riffing on the Get Paid to idea. The next campaign featured our Rewarding Shopping Every Day brand tagline, and was overall an evolution to our brand.